We recently attended the VIP launch of The House of Peroni: an immersive experience situated in Covent Garden celebrating both worlds of fashion and mixology.
It goes without saying that both of these worlds share an intimate connection… who doesn’t love to admire the beautiful works of a couture designer with a glass of champagne in hand? At The House of Peroni, you can admire the work of eight emerging fashion designers through respective immersive spaces, each of which gives you an insight into the individual designer’s and their inspirations. This stylish hub also offers two buzzing bars where you can get yourself a tasteful Peroni-based cocktail while you learn about the art of fashion design. Get a hold of the bubble cocktail if you can, it’s quite theatrical (and totally Instagrammable) when it pops!
Oh, and let’s not forget the delicious food they have up on offer… flavoursome Italian pasta dishes from Pasta E Basta scored a huge tick of approval from us. Having sampled the vegetarian dish Conchiglie, complete with spinach conchiglie, mushroom and truffle sauce and raddicchia, we can confirm the eats are a right treat at The House of Peroni.
There are two types of tickets up for grabs: the General Admission ticket which grants you access to all the fashion, food and drinks, and the Cocktail Master Class ticket which grants you access alongside a special cocktail-making course and complimentary bottle of Peroni Nastro Azzurro or the alcohol free Peroni Libera 0.0%.