While the glitz and glamour of gorgeous models walking down catwalks in gorgeous clothes gives every fashion aficionado a spine tingle, there are plenty of free activities during Melbourne Spring Fashion Week that we experienced. Though being a blog meant we got to attend some of the shows as media, we still had the rest of our time in Melbourne that we wanted to fill with fun
preferably cheap activities.
The Hub was the centre of all things fun and fashion at MSFW, with free food, activities and runway shows happening throughout the day. You could find us popping past Mecca every day, pretending we hadn’t already been there the past five days, to get our fake eyelash and statement lip fix. After that, we’d admire the aesthetic Kevin Murphy pop-up, before moving down to Messina where their delicious, heaven-sent gelato was FREE on the opening weekend. Having your own Vespa photoshoot and getting a massage was also on the cards, as well as making a little gif of yourself with Movish.
Other than all the free activities available,the Hub was also the best place to be snapped by street style photographers as well as meet bloggers, designers and other creatives.
Creative Collective Exhibition
Right next to the Hub was the Creative Collective Exhibition, a showcase of clothing, shoes, bags, millinery, jewellery, photography, film and accessories by Melbourne’s emerging independent designers! Here you could submerge yourself in a space where designers let their artistic creativity flow free; from shiny gold shoes, to bedazzled onesies, to angel wings, here design dreams came to life.
Makers and Shakers Market
Markets are the lifeblood of fashion, with pretty much every designer starting out peddling their wares here at ungodly hours of the morning. This market, conveniently located next to the Creative Collective Exhibition, housed local emerging designers like Revere Folie, maker of larger than life jewellery, and The Only Label, a clothing label that experiments with silhouette and clean patterns.
Free Runway Shows!
Many big names, like David Jones (pictures), Alannah Hill and Jack London put on free shows at the Hub, where those lucky enough to be there early could even snag a seat. If you’re not game enough to wait half an hour in line for a seat though, plenty of standing room was available for everyone to Instagram and Snapchat the show.
View our gallery above for more photos of the free activities we ran around doing at Melbourne Spring Fashion Week.